Starting 21st April 2015, Google will start penalising websites that are not easy to use on mobile devices such as tablets and smartphones. In other words, if your website is not mobile friendly, its ranking in Google Search Results is very likely to drop and therefore reduce the traffic it currently generates. This could mean less enquiries and loss of potential business.
How do you know if your website is mobile friendly?
It's pretty simple, test your website on your favourite tablet and/or smartphone, and if you manage to navigate and read the webpages with ease then it is likely mobile-friendly. On the contrary, if you find that you have to zoom in and out, move the page from left to right and vice versa, then your website is not really mobile friendly. Alternatively, you can use this tool provided by Google...
What can you do?
If your website is not mobile friendly, then quickly get in touch with your web designer to see how they can either tweak your current website or arrange a full redesign.
Transcendit has been designing and building responsive websites that work perfectly on mobile phones and tablets as soon as the technology was made available. Understanding the prominence mobile devices would take in our daily lives, Transcendit decided to invest time and training in learning these responsive skills to be a the forefront of that technology.
If you want to discuss your mobile friendly website needs please get in touch with Adam Kuznesof on 0191 482 0444.